“TheSuperCool” has set the benchmark in providing consciously curated gifts for the whole family, while maintaining a distinctly cool edge that makes customers keep returning all year round.  Shopping at TheSuperCool began as a treasure hunt in and around Melbourne and Sydney with unique pop-up locations and has grown to establish itself as a staple in the Melbourne gift store landscape yet still remaining commercially viable.

From the beginning, TheSuperCool just got it right. This highly recognised emporium of SuperCool gifts gets such a good wrap that customers return time and time again whether visiting from afar or locals who have grown with the brand’s evolution.

Located in the iconic South Melbourne Market, “TheSuperCool” has found its niche as a nationally and internationally recognised award-winning gift store with an expansive customer loyalty program in excess of 24,000.  TheSuperCool is not just a unique offering of the best of Australian products; it’s an experience. Great vibes, colourful and dynamic ever-evolving displays, SuperCool custom music playlists, knowledgeable yet casual service, and an atmosphere that buzzes on all day.

Offering a great work-life balance, with 4 day a week trade, the owners have designed a unique and elevated in-store experience that has resulted in local and international press and award recognition with strong repeat customers.

Processing on average, an impressive 35,000 item sales per year, this landmark brand has been in operation for 12 years and is on the market and ready to sell before the lead up to the busy Christmas trade. The owners are ready for new challenges and ready to pass the baton to the next worthy leaders!

WHAT YOU NEED TO KNOW:

• Great weekly turnover and net profit
• Strong social media presence of close to 25k followers on both Facebook and Instagram
• Fantastic range of carefully curated products with exclusive brand relationships in-place
• Secure, long-term lease at the vibrant South Melbourne Market
• Well-established brand, recipient of multiple local and international retail awards
• Defined processes and proven track record enable opportunity for digital expansion or additional retail activations
• Offers great work/life balance
• Brand in operation for 12 years

PRICE ON APPLICATION